Branding is more than just your logo.
David Ogilvy once described a brand as “the intangible sum of a product’s attributes”. Branding is something we as designers and marketers cultivate – we build a feeling or an attachment to a product or a service and breath life into something so inanimate.
Brand Development is a collaborative process.
Combining business and conceptual thinking, we help our partners establish a brand presence, and build brand loyalty to create true relationships with target audiences. Our collaborative process defines a foundation and rationale for your brand. A great brand drives design and is powerful enough to rise above the competition to break new ground.
A great brand is created by analyzing real data.
Great results require research. Good marketers measure. We show you how and tell you why.
- Audience Study
- Competitive Review
- Brand Positioning
- Brand Strategy
- Visual Identity
- Verbal Identity
- Brand & Style Guidelines
- Design Handoff
Let’s have a conversation about your business and help you connect with your audience.